Hugo launches his first NFT collection + More fashion news

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Hugo x Imaginary Ones World Mental Health Day NFT

Are you considering a new style of boots for fall? Acne Studios’ latest collab might just fit the bill.

Hugo launches an NFT collection called “Embrace Your Emotions”

NFT Hugo x Imaginary Ones ‘Embrace Your Emotions’ Collection

Hugo recently joined the list of fashion brands that use NFTs. With the help of metaverse experts from imaginaries, the label has created a 360-degree digital experience with emotions as the main theme. His goal ? To encourage everyone to connect with what they feel, whether positive or negative.

In early November, the exclusive Hugo x Imaginary Ones NFT Collection will release 1,001 3D animations, including five headlining characters, each representing an everyday emotion. A special NFT that summarizes the general theme of the collection has already been published and has been at auction in honor of World Mental Health Day (October 10), with 100% of proceeds going to Young people aware of mental health. It’s an exciting push in a new direction for Hugo.

The London label Daska releases a new collection

Daska Fall 2022
Photograph courtesy of Daska

Emerging clothing brand Daška seeks to fill a void in the fashion industry. With a mission to eliminate the stigma associated with modest clothing and reassure women that they can feel beautiful without having to show their skin – whether for religious reasons or not – it strays from trends traditionalists and embraces everything fashion really is: fun, bold and stylish. In particular, this collection plays with textures and silhouettes (think feather sleeves and sequined skirts), creating photo-worthy opportunities.

Lambert launches four new eco-responsible accessories

Lambert Vegea Collection
Photograph courtesy of Lambert

by Lambert latest launch is a luxury affair. After a year of research and development, the Montreal brand has released four new high-end accessories that are not only beautiful, but also environmentally friendly. Made from Vegea, a material imported from Italy composed of recycled raw materials such as grape residues (leftovers from winemaking), vegetable oils and natural fibers, the Redefined collection includes a handbag, a handbag shoulder bag, a shoulder bag and a foldable handbag. wallet.

Acne Studios presents a collaboration with the Swedish label Kero

Alewya posing in Acne Studios x Kero boots
Photography courtesy of Acne Studios x Kero

Distinctive beaks, unique craftsmanship and calfskin are just some of the features that make up Kero’s Bootsthat have been circulating in Sweden since 1929. Today, the heritage brand has been exploited by Acne Studios (for the second time) to create an over-the-top take on the native shoe style.

“When I was growing up, my mum thought Kero shoes were really cool, so she made me wear them,” said Acne Studios creative director Jonny Johansson, who grew up in northern Sweden. “I hated them at the time and was one of the only kids to wear them to school. Now that I’m older, I wanted to see if I could bring them into the world of Acne Studios and playing with this idea of ​​heritage and roots. Now it’s a full circle moment. Styles include slip-ons as well as calf and knee-high boots for men and women, all featuring a lightweight platform and sheepskin insoles.

These New Tracksuit Sets Literally Scream “Who Run the World”

Photography courtesy of Smash + Tess x Brunette the Label

The tenth annual International Day of the Girl Child took place on October 11 and the Vancouver-based society Smash + Tess and brunette etiquette celebrated together. They’ve collaborated on a limited run of women’s and kids’ joggers and sweatshirts, and will donate 20% of net proceeds to a nonprofit A girl can, which aims to break the cycle of poverty and gender inequality. So when someone asks, “Who Runs the World?”you can just say: girls.

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