With the theme “Everyday now, Everyday in the future”, the Fashion Zoo 2021 was recently held at the Shanghai Exhibition Center.
The international festival of fashion culture and art for young people, while continuing to expand its exhibition area in the third year of the event, has attracted more than 200 designers, artists, brands , media, curators and charities pioneering the world. It is aimed at Generation Z (people born after 1995), who have become the main force in the consumer market for fashion, art and luxury products.
The opening track featured all the startup independent designer brands, such as ZHI CHEN, BVM TEAMS, DAMOWANG, DENTAL PINS, DONSEE10 and Dirty Pineapple, which feature genderless designs, popular aesthetics for younger generations of people. today in search of free self-expression.
The Fashion Zoo Studio launched “Costume Museum” as the theme for its first season, joined by pioneering designers from home and abroad through a conference call to have discussions on costume cutting and tailoring. The Experience Lab showcased work by students from the International Fashion Academy, while the Up-Cycle Lab exhibited student designs made of sustainable materials from the fashion school Istituto Marangoni.
The international cross-border fashion carnival was also highlighted by fashionable contemporary art exhibitions that brought together global creations, cutting-edge forums focusing on the fashion industry and its sustainability-driven future, and IP events with interactive experiences related to trends in Gen-Z culture.
“The younger generation is redefining the word ‘luxury,’ and they are the future of the fashion industry,” said CEO Amy Fan. “We should get to know them, listen to them and have sincere dialogues with them.”
Luxury jeweler and watchmaker Cartier called for sustainability at its “From Responsibility to Innovation” forum in partnership with Women’s Wear Daily last Tuesday at Shanghai’s Power Station of Art (PSA).
Guest speakers included Guillaume Alix, President and CEO of Cartier China, Fabrice Megarbane, President and CEO of L’Oréal China, architect Xu Yibo of Stefano Boeri Architecture Studio and Lang Lang, director of the research department of the Center international for creativity and sustainable development. They gave keynote speeches and shared industry ideas on how to make the planet a better place.
They exchanged views on topics such as how to balance business profit and sustainability, current and future strategies brands can adopt to achieve the Sustainable Development Goals, and how brands will work to increase public awareness and deepen consumer engagement with sustainability to be part of the action, among many other ideas.
The “Trees” exhibition held from July to October at the PSA by the Fondation Cartier Pour L’art Contemporain can also be seen as Cartier’s effort to take a cultural and artistic approach to sustainability discourse and educate visitors on the various facets of environmental protection. . The exhibition featured over 200 works from a community of artists, botanists and other scientists from around the world.
Indeed, earlier this month, Cartier, delegated by Richemont and Kering, in partnership with the Responsible Jewelry Council (RJC), has just launched the Watch & Jewelry Initiative 2030, uniting members of the watch and jewelry industry around a commitment around three objectives: strengthening climate resilience, preserving resources for nature and communities and promoting inclusion in all value chains. These include reducing carbon emissions in line with the 1.5°C minimum rise target and achieving net zero carbon emissions by 2030.
Swiss luxury watchmaker Breguet celebrated the 220th anniversary of the tourbillon, an exquisite mechanism of unparalleled complexity, in Shanghai last Wednesday.
In tribute to the creator of the mechanism and also to the founder of the brand Abraham-Louis Breguet, the anniversary exhibition unveiled the Breguet Classique Tourbillon Extra-Plat Anniversaire 5365 timepiece, with its limited series of 35 pieces – the same number of watches tourbillon manufactured during the master watchmaker La vie de Breguet.
For this anniversary piece, Breguet has equipped its reference 5365 with a 60-second tourbillon, visible between 4 and 6 o’clock, one of these axes indicating the seconds. Its upper bridge is in blued steel and the cartouche affixed above the tourbillon bears the inscription “Brevet n°157”, a reference to the patent number attributed to Abraham-Louis Breguet for his invention 220 years ago.
This tribute is repeated on the back of the coin through the engraving “Anniversary 1801-2021” on the barrel, and “Brevet No 157 Du 7 Messidor An IX” (June 26, 1801 of the French republican calendar at the time) on the lower bridge of the tourbillon, next to the individual number of each piece. All these references, with the Breguet signature on the rotor, are engraved by hand. On the right, reproduction of the original watercolor plate used by Abraham-Louis Breguet when filing his patent application in 1801 for a tourbillon regulator.